OUR Story

Reviving a Forgotten Sunnah

The Miswak has always held an esteemed status in Islam but unfortunately today we no longer love and respect the Miswak the same way the Prophet (ﷺ) and his companions did. We wanted to change that. We wanted to elevate the status of Miswak to the level it deserves and revive the Sunnah once again.

The Prophet (ﷺ) was reported to have said:

"Whoever revives my Sunnah then he has loved me. And whoever loves me, then he shall be with me in Paradise"   



Elevating the Miswak to the Next Level

The critera was simple: if the Prophet (ﷺ) asked us for a miswak, what Miswak would we be proud to present to him? We spent over 3 years searching around the world for a Miswak worthy of such a task. Finally, we found a truly unique miswak made from the olive tree and we knew it was the one.


More than Just a Toothbrush

We started from humble beginings with a dream to revive the Sunnah and we had no idea where this journey would take us. We have met so many incredible people along the way. More importantly, we have seen the love of miswak enter peoples heart again.

OUR Community

The Art of Giving Back

The Sunnah belongs to all of us. If we want to revive the Sunnah, we have to do it together as an Ummah. To truly make a positive impact in our community we've made it our comitment to donate a portion of our profits to those in need. Alhamdulilah.